Palmetto Moon Summer Social Campaign
Challenge
Convey a summer lifestyle through individual products and lead customers to the Palmetto Moon online and in-store shop.
Convey a summer lifestyle through individual products and lead customers to the Palmetto Moon online and in-store shop.
Solution
A social strategy that pairs activities that scream summer with products that define them: at the beach, gone fishin', a night out with friends. Customers are shown head-to-toe clothing options paired with products and accessories tailor-made for each adventure.
A social strategy that pairs activities that scream summer with products that define them: at the beach, gone fishin', a night out with friends. Customers are shown head-to-toe clothing options paired with products and accessories tailor-made for each adventure.
